Saturday, May 30, 2009

Mobile Phones – Most Demanding thing in the Market

Mobile phones have shown considerable potential in their ability to take in more mediums and offer multiple services. A mobile phone is naturally handy and it has established itself as the most sought after communication device. Besides communication it has also sought ways of converging with other forms of media into it to give a multi-purpose functionality. This is seen with its ability to multi-task by giving camera facility, music capability, storage ability, FM potential and much more. This adaptability of the mobile phone has paved its way of being the most user-friendly and popular convergent medium of all.

Due to the augmentation in competition manufactures are deploying ways to reduce the cost of the mobile phone. Mobile handsets are divided into categories like the entry-level models, mid-range products, high-range handsets and lifestyle phones. The entry-level models are constantly striving to lower their prices and at the same time offer additional features. The rise in competition is forcing handset makers to lower their cell phone costs while at the same time find ways to expand revenue by converging other services and facilities.

Mobile technology has been constantly altering to rope in newer media. Mobiles have entered the computers foray of internet facility and mobiles have adapted themselves to it and are performing quite well. Banking and making payments have been simplified and can be done through your mobile phone by sending a messaging or through internet. Mobile phones have replaced music players and are reducing the need of carrying numerous devices for various purposes. Mobile phones are intervening into all mediums and providing an all-round performance. There are obvious limitations to their performing abilities. Mobiles have extremely limited scope of expansion and this makes them obsolete after a new model has arrived.

The increasing number of players in the market has sparked the battle for survival. But when the fruit is highly delicious it is a lot more than just simply surviving. Now the race is to grab the maximum share of this high potential market. Necessity is the mother of invention. Players in the market have introduced innovative ways to attract maximum buyers. Innumerable promotions and offers are the bait to catch the big fish.

On the other hand the customers also have got accustomed to these promotions, so much so that, offers is another separate criterion to be looked upon before making a purchase. They too are a deciding factor of the product. This consideration is however rare in high end mobile phones.

Communication technologies are varied and widespread but the mobile phone is integrating them into one. sony ericsson mobile phones are known for their picture blogging facility. Smartphones of Nokia mobile are known for their e-mailing clients. Gaming has been redefined in mobile phones allowing several gamers to connect and compete.

Communication has been used in all forms to make the user more interactive. Though mobile phones have engaged a user it is building up a platform to make him interactive to a larger, diverse audience.

While e-mailing through phones was just limited to sending plain drafts, now communication technology in mobile phones has enabled sending across attachments. Moreover, even those attachments and files can be edited. Sending across photos was a hassle as you required a computer but now you can just click and send photos across the globe or put them up in you blog for sharing instantly.

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